As the founder of Artfully Awear, Ariel creates wearable art that transforms clothing into a storytelling tool, deepening art appreciation and fostering human connection. Her work has been featured in the New York Times, VOGUE, New York Post, My Modern Met, Forbes, and Colossal, and she collaborates with major museums, including MoMA, the Guggenheim, and the Van Gogh Museum.

In addition to her personal art practice, Ariel is a sought-after consultant, partnering with brands, cultural institutions, and organizations to develop impactful campaigns, strategic activations, and community-driven initiatives. Previously, she spent nine years at Twitter, where she established and scaled the company’s global art & creator program, curating over 30 exhibitions and launching initiatives that amplified diverse creative voices.